Terry cOx

After dropping endless hints in recent days, adidas has revealed new details about its foray into the metaverse. The sportswear brand has entered into a partnership with Bored Ape Yacht Club, PUNKS Comic and gmoney NFT. Its developers said: "When you believe impossible is nothing, you end up in some strange, new places." A flashy video on Twitter showed three characters flying into Earth — including a Bored Ape — each of them kitted out in adidas gear. 

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